How to Hustle When You Hurt?
Hustle is one of those catchwords you here quite frequently, especially as an entrepreneur, about how you need to approach your business. You’ve got to hustle, you’ve got to get after it, you’ve got to put the work in if you want to see returns.
The definition of hustle from dictionary.com states:
verb (used without object), hustled, hustling.
1.to proceed or work rapidly or energetically:
to hustle about putting a house in order.
2. to push or force one’s way; jostle or shove.
3. to be aggressive, especially in business or other financial dealings.
How to Hustle?
But how do you hustle when you hurt? When I read the definition of hustle I read words like rapidly, energetically, and aggressively. These are not words anyone would use to describe me. I think even before the pain came those would not be adjectives to describe how I worked. But now with this over layer of pain I guard me energy wisely and want to be careful in everything I do so I do not expend energy I do not have.
I do have to hustle. That is not an option. If I want a successful business then I do need to put in the time, energy, and effort. I need to put in the hard work in order to make ensure its success. I cannot simply sit idly by in this day and age and simply expect people to show up. I need to put the effort in to create a great product and then make the effort to market this product effectively. But how to apply energy and aggressiveness when getting out of bed can be a win for some days?
What Hustle is NOT!
First off, I want to tell you want hustle is not. Hustle is not you working 18 hours a day seven days a week to achieve your goals. If you are doing this then your goals or out of whack or your are not executing against them properly. If you have taken the time to create your goals and life plan against your limitation. In other words, you completely understand how your limitation affects your daily life, physical, mental, emotional, and social. Then created realistic and attainable goals against your understanding of how you life your life. Then you should not have to run yourself into the ground in order to execute against those goals.
Completely obliterate the myth that you have to spend every waking hour getting your business off the ground. If you do then you will not be around to enjoy the success of your business. This is the real goal and what you want to be around to partake. You will have to work, getting my business off the ground was probably the most difficult project I ever took on, but I didn’t work 18 hour days, I monitored my energy, and it was the most enjoyable experience I have had working in a long time. Having to hustle when you hurt does not mean pushing yourself to far.
What does it look like to hustle when you hurt? The following are 6 Ways to Effectively Hustle When You Hurt!
1. Know Your Limits
The first way you can effectively hustle when you hurt is you need to Know Your Limits. You have to know your strengths and your weaknesses. If you do not create the guardrails of how you are going to engage and hustle, then you are more than likely to run off the road. Know where you can easily push the boundary and know where you either need to stop, or need to bring in help to move forward.
“When you measure the wrong thing, you get the wrong thing. Perhaps you can be precise in your measurement, but precision is not significance. On the other hand, when you are able to expose your work and your process to the right thing, to the metric that actually matters, good things happen. We need to spend more time figuring out what to keep track of, and less time actually obsessing over the numbers that we are already measuring.” Seth Godin
2. Be Strategic
The next way to be effective is you need to make is you need to be strategic. You can’t take on the world and you can’t, despite popular dialogue, do anything you want. But I bet you can do a few things really well. What are those traits or talents which you are a rock star. Engage in those with all the fervor your have. Then with those areas of weakness be very strategic in how you engage.
John Acuff, the king of hustle, says “Hustle without purpose is wasted motion.” Jon Acuff.
When you hurt or live with a limitation engaging in areas where you are weak area extremely draining. You need to be strategic in how you engage in them, when you start the process, and a defined exit strategy. The best way to be strategic when you hustle is to be prepared.
3. Seek Counsel
The next way to effectively hustle is to seek counsel. Find a mentor or a guide who can help you in the process. This is extremely beneficial. When you live with a limitation you do not have extra energy to waste and you need to use your time and energy wisely. Having wise counsel available to you, someone who knows your strengths and weakness and can respectfully speak truth into your life. What you gain is insight you may not see in yourself. Maybe a project you should not pursue or one you should pursue but you did not have the confidence in yourself. Wise counsel can eliminate the fluff in your life and help you focus on what is important. You will still miss the mark every once in a while but you are eliminating those misses up front by being able to seek the counsel of someone who has walked the road before you.
4. Constantly Reflect
The fourth way you can effectively hustle when you hurt is to Constantly Reflect. Before, during, and after you engage in projects or specific hustle, make sure you are being cognizant of your thoughts, emotions, and physical well-being. Does one type of hustle bring you energy and life? Why? On the other hand is one draining and a process you want to avoid? Why? How does you body hold up, your emotions, you mental well being in the midst of attempting to hustle? Never disavow the amazing power of reflection. Too many times when we fall we simply get back up without ever attempting to figure out why we fell in the first place. Being able to reflect on the WHY to learn to not make a specific mistake again or try a different route is very valuable in your ability to hustle effectively.
Stephen Pressfield says, “The amateur believes he must first overcome his fear; then he can do his work. The professional knows that fear can never be overcome. He knows there is no such thing as a fearless warrior or a dread-free artist.”
There is no wasted motion when attempting to hustle. You will learn something out of every decision and movement. Keep pressing on to assure you do not make the same mistakes over and over.
5. Be Flexible
The next way you can effectively hustle is to be Flexible. Let’s face it, if you were 100% healthy you would still make mistakes and not get everything right. This is a fact of life. But when you hurt, or live with some type of limitation, you always have this thought in the back of your mind that you could have done better if you were whole. This is where you need to stop and give yourself grace. If you are reading this, then you are a fighter. You do not want to sit idly by and let life happen, but you attack it with all the might you have. That is awesome! You deserve a medal.
When you begin to hustle and do the hard work always remember to be flexible. Use what you learned through your reflection and make adjustments. Sometimes it may be a little tweak here and there to your project, your schedule, or your routine. Or it may be a completely different direction than you were initially thinking. Either way you need to make sure you are giving yourself enough grace to make adjustments on the fly. Otherwise you will be constantly frustrated and impede your progress.
6. Walk Away Power
The last way to effectively hustle when you are hurt is to engage in Walk Away Power. This could be the greatest gift you give yourself in being successful and putting in the hard work. In order to use walk away power effectively you have to know your strengths, weaknesses, limitations, and ability to get up off the mat really well. It is important to know yourself, know when you need to stay in the ring and fight and know when you need to take a break, or when you simply need to throw in the towel so you can fight another day. Walk away power goes hand in hand with being strategic and knowing when to engage or not.
There are three very specific times you need to utilize your walk away power. The first is to know when to walk away in the beginning of a project. Is this a task which will burn you out, take up too much of your time, or not utilize your energy effectively? Never be afraid to say no to a project or friend. You do not have to be rude about it, but be selective in the projects you accept. Being able to hustle effectively is a lot easier when you are working on a project you are passionate about. You can overlook a lot of the minor inconveniences. On the other hand, when you are putting all of your energy into a project you are not passionate about it can suck the life out of you faster then you realize.
The next time you need to utilize your walk away power is to simply take a break and rest in the midst of a project. Do you need to give yourself some rest? This is not dropping the project all together, but simply stepping back for a defined period in order to let yourself recover so you can come back with more strength and vigor which the project deserves. This may not always be possible or feasible. But if the project is important to you and something you are passionate about then make sure you are not rushing it too much to the point you are not able to give it your best. Take a break, get refreshed and come back revitalized to deliver something awesome.
The last time you need to utilize your walk away power is if the project is more draining than it is worth. You have probably all been there before, where you thought a project would be fun, new, or interesting. But after getting involved you realize it was not what you thought, the client changed the parameters, or is simply more than you could handle. Be careful lingering too long in this place it will drain you physically, mentally, and emotionally and can all but crush your self-confidence depending upon the client and project. If you find yourself in this position, be honest with the client, take the time to explain the situation, and offer help in finding your replacement. In the end it will be better for you and your business.
Hustle is not easy for those whose bodies are whole. While we need to be committed to the process in order to achieve success we also need to give ourselves grace at every step of the process. What step most resonates with you in this process? What step is difficult and will you need to press through? How can you start today to hustle to achieve success on your terms?
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